Social media marketing for big companies comes down to the same thing it does for small ones: Give the reigns to someone with wit and passion, and see what happens.
Tweet You know you want to. Go ahead. It’s yours, after all. You can get your fingers all in it. It’s okay. I’m talking about your Website, blog, Twitter, Facebook Fan Page — you name it. In fact, if your fingers aren’t in it, you’re losing customers. If people buy from you in person, you [...]
Why would Buick care what a couple of Wild-And-Crazy social marketing dudes would do while plugged into the high-tech dashboard of its newest car model? Because they know where much of the buying public gets its impressions and information about produces these days: social media. (If you’re in business of almost any kind, you should care about this, too.)
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